AI-powered lead scoring.
Enrichment that works.
Score leads from real activity, enrich with demographic and firmographic data, and track engagement—know exactly who to call next.
Prioritize the right leads, every time.
AI scoring, manual rules, enrichment, and engagement in one system.
AI Lead Scoring
AI-powered lead scoring from activities. Automatic scoring algorithms prioritize leads based on behavior and engagement.
How teams use scoring & enrichment
Sales, marketing, and RevOps align on who to pursue and why.
Sales
Reps open their day to ranked leads and enriched context—less research, more conversations.
Marketing
Segment and score inbound leads from campaigns; pass only qualified leads to sales.
SDR teams
Engagement scores and hot/warm/cold states keep dial lists fresh and fair.
RevOps
One scoring model across channels with audit-friendly history and routing rules.
What you'll achieve
Higher conversion, less guesswork, cleaner data.
Smarter prioritization
- AI scores from real behavior.
- Combine with manual rules.
Richer records
- Demographic and firmographic fill-ins.
- Less manual research.
Engagement clarity
- Hot, warm, cold at a glance.
- Route and nurture by intent.
Pipeline velocity
- Score-based routing and tasks.
- Fewer stalled deals.
Spreadsheets and gut feel don’t scale.
Static lists and manual research miss who’s actually ready to buy. Adoptiv scores from live activity and enriches records so every touch is informed.
Start 14-day trial
Let AI rank your queue
Calls, emails, and engagement feed scores that update as prospects move.
Hear every signal
Pair scoring with AI call analysis for full conversation context.
From raw lead to prioritized opportunity
Connect channels, enrich, score, and automate follow-through.
Connect activity
Sync calls, emails, and CRM events so scoring reflects real engagement.
Enrich & score
Fill firmographic and demographic gaps; AI and manual scores combine.
Route & automate
Trigger workflows and assignments from score and engagement thresholds.
Everything you need to know about Adoptiv
Quick answers to what sales teams ask most before getting started with Adoptiv.
Adoptiv scores leads from calls, emails, and engagement patterns using AI. You can tune weights and combine AI scores with manual scores for full control.
Yes. Manual 0–100 scores work alongside AI. Reps and managers can override or supplement AI for niche qualification rules.
Demographic fields (title, department, location) and firmographic fields (company size, industry, revenue, tech stack) can be enriched from integrated sources.
Hot, warm, and cold states reflect recent activity across channels so routing and sequences can prioritize the right leads.
Yes. Score thresholds can trigger assignments, stage moves, and workflows so high-intent leads get attention first.
Start a free trial or demo. Enable scoring and enrichment on your tenant and connect your communication channels.
Ready to score and enrich every lead?
Free trial. AI scoring, enrichment, and engagement—built into Adoptiv.
